Here in this advertisement for Washington State University Health Sciences in Spokane, you see a little girl dressed in pink with pigtails receiving treatment from a rosy cheeked, female care provider. There is a bit of gender stereotype in this ad being that a woman doctor is seeing a little girl. This statement could possibly be that little girls respond better to women care providers. Another stereotype is that little girls like the color pink. The girl in the ad is wearing only pink emphasizing the girlieness, youthfulness, and innocence.
Teraye's Blog 